Instagram exceeded the first impression of being a fun app for children. And has become a serious tool for content marketing, networking and audience creation for individuals and brands. It is one of the most popular social networks on the planet, with more than 1,000 million active members who share monthly 600 million images and 5,400 million likes a day.
Why is it so incredible is it? The participation rates of brands in most social networks are less than 0.1%, but Instagram breaks all that completely. The average rate of participation of brands on Instagram according to a 2014 Forrester study was 58 times higher than on Facebook.
You cannot argue with numbers like that. But that is only average. And you do not want to be the average, you want to be better.
Sure, 58 times more participants than Facebook sounds great, but you can do much better than that on Instagram. Whether you're a great brand or you're wondering how to become famous on Instagram. Do not try to reach the average; we want you to reach the stars and become a unicorn of Instagram. A digital unicorn is that rare, magical creature that outperforms all others in order of magnitude.
And you will achieve this by working these eleven incredible Instagram tricks on your social strategy. Take a look at these ideas to capture the attention on your captions, hashtags, profile, and much more, and what to post on Instagram to get more followers, more visibility and commitment too.
You can always buy Instagram followers cheap one and you will quickly get the number you want and start benefiting from the advantages that we have discussed in other articles. Although you should also try to get followers in an organic way, and for that, we tell you these 11 tricks to help you get it:
1. Cross-promote a single hashtag
It's good that you have created a hashtag for your company, but who knows how to use it to share content about you? Make sure it's on your profile, but not only that, have it printed on your receipts, in print ads, on posters in your store and at relevant events. If you are on radio and television, involve people in using your hashtag. Integrate online and offline campaigns, ensuring that they appear on your other social profiles, on your website, and in your email messages. Do not expect people to find it on their own.
2. Be creative with hashtagging
When it comes to ideas of titles on Instagram, you need to look beyond a single word and hashtags that are obvious. Of course, you also want to use them, but mix them and use hashtags to tell part of your story. Be funny, ironic or scandalous, but do not be boring.
3. Participate in massively popular conversations
For each message, use a mix of relevant hashtags like #working wood for a carpentry company. For example, as well as trend and super popular hashtags whenever you can. Really specific hashtags are like "long-tail" keywords, since they show more intention and help you find the right people from your niche market. But the universal trend hashtags like #instagood, #photooftheday or even simple #fun they put you in front of more people in general. You need both to do it in a social network as big and with as much movement as Instagram.
4. Make the most of your profile URL
If you work as a real estate agent in your Instagram profile... Do you really want your biography to the only link to the main page of your website, now and forever? No Change it at least twice a week and use the link in which you can click on your biography to drive traffic to your most recent or most popular content.
5. Descriptive through titles
National Geographic is fantastic in the use of storytelling along with their Instagram photos to generate commitment and sharing. While traditional media brands have fallen like flies, NatGeo has thrived through the digital medium and has become one of Instagram's top brands, with more than 50 million followers. Like the other Instagram tricks I've included here, this is something you want to commit to working on your strategy over time. So do not worry if it seems weird at first. Your writing will improve as you find the right signature on Instagram for your brand.
6. Put it all in influence marketing
Visit the profiles of each person you have identified as an influence in your own space and activate notifications to notify each time they share new content. Then you can interact with them regularly and become one of their favorite people or brands.
7. Remove unwanted tagged photos from your profile
If you only want to include the best content generated about you or your brand on your Instagram profile, you can do so. Although you cannot delete the tagged photos from the site completely, by choosing "Edit tags", selecting the ones you want to delete and choosing "Hide from profile" (you may have to confirm it), it will work.
8. Approve the photo tags before the content displayed on your profile
Speaking of having more control over the tagged photos that appear on your profile. You can change the Instagram settings so that the tagged photos do not show unless you approve them first. I'm trying to think of a reason why any company would NOT want to do this... No. I do not find any. You should absolutely configure this option to avoid potentially embarrassing situations.
9. Develop your own style on Instagram
It is human nature to want to fit in, but on Instagram, if you want to stand out. The Indian brand of fruity drinks has developed a unique visual content, style, which is instantly recognized every time a user sees a Frooti message on their Instagram board.
10. Give importance to local content
See what happens in a specific area (for example, your neighborhood, a city you're targeting in the ads or even an event in a certain location) by going to the search page and selecting the Places tab. Next, type the name of the place to see all geotagged messages for that location.
11. Remember to make "calls to action"!(calls to action)
Instagram, like other social networks, is a conversation, not a dissemination platform. What action do you want people to do in your publications? If you really don’t know, start again and find out. Staples is excellent for generating commitment by letting people know exactly what they expect them to do with their messages (for example extra points if you make funny comments). Often, that call to action causes people to virally share or disseminate Staples content.
I will continue working on my profile in this social network because I have already seen that it is a good tool for my personal brand.
I am studying how Instagram is affecting my brand, both at the level of traffic received on my website and at the business level since. I am reaching more people and have generated some opportunity of business.
It's the best social network to show a little more about me, about my lifestyle and that they know me, as well as getting to know super interesting people and follow what they are doing.
If you follow the advice of this post I am sure that you will notice an increase in your followers; They worked for me.
If you know some important factor to get followers on Instagram and want to share with me it will be a pleasure.